Joey Coleman

 
 

The Goal:

  • To launch Never Lose A Customer Again as a national bestseller

  • To shift the industry conversation around customer experience

  • To grow his platform as a keynote speaker and recognized thought leader

What Did We Create?

  • Developed strategy for a full-scale national launch

  • Provided high-level feedback and edits to marketing materials and messaging

  • Created a strategic partner outreach plan to secure online and offline promotion

  • Designed bonus offers and bulk sales strategy

  • Quarterbacked the launch team to help prioritize execution and to adapt key strategies in response to real-time opportunities

  • Coordinated the launch strategy and timing with Joey’s publisher

The Result:

  • Never Lose A Customer Again became a #2 Wall Street Journal and USA Today bestseller

  • Secured specific invitations for Joey to promote the book, including an “Author Reads” session at SXSW and guest interview for Entrepreneur.com.


Let's Talk

Interested in hiring me to help you spread your message and expand your impact? Click on the button below. 

I look forward to connecting with you.

 

Joey Coleman

 Joey Coleman


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