To change the conversation around how the world views neurodiverse children
To publish and launch her book, Differently Wired, with maximum visibility and impact
To develop a wider audience for her message, TILT Parenting podcast and book
To grow her platform as a speaker and recognized expert
What Did We Create?
Created an overall strategy to help Debbie launch the book on a national scale, including an online campaign and in-person book tour across several major markets.
Developed new language and positioning for Debbie's message, book and keynotes
Expanded and upgraded her online presence and social channels
Cultivated strategic relationships with key influencers and leaders in her category
Secured endorsements from leading authors and experts
Created a strategic partner outreach plan to secure online and offline promotion
Designed the strategy for Debbie’s Book Launch Team to help with book reviews on Amazon and promotion of the book and book tour across social channels.
Identified and helped secure influential guests for her TILT Parenting podcast
Differently Wired became an Amazon bestseller in multiple categories
Success of the book led to additional media opportunities, podcast interviews and speaking engagements, including a FB live interview with the Today Show’s Parenting page.
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I look forward to connecting with you.